The investment supports autonomous banking, private AI deployments and deeper integration between customer engagement and operational workflows.
ServiceNow has invested USD 40 million in BUSINESSNEXT, an Indian banking software and AI solutions company, to help expand AI-led and autonomous banking operations across the financial services sector.
The investment is part of BUSINESSNEXT’s Series C funding round and values the company at USD 700 million.
The investment will support BUSINESSNEXT’s strategy around autonomous banking, private AI and AI-driven operational transformation for banks and financial institutions.
BUSINESSNEXT provides customer engagement, customer relationship management (CRM), digital lending and AI-powered banking platforms for financial services organisations. The company said the new funding will strengthen its efforts around autonomous operations and private AI deployments to meet banking requirements around security, governance, compliance and data sovereignty.
“Autonomous banking is not a vision we are chasing, it is a category we have been building for years,” said Nishant Singh, CEO, BUSINESSNEXT.
“Today, as AI has matured, this investment will further accelerate our efforts to deliver Private AI solutions, meeting the unique needs of banking and financial services, helping ensure the highest level of security while meeting all regulatory governance frameworks and sovereignty aspects.”
Connecting customer engagement with operations
Alongside the investment, the companies are expanding collaboration to build what they describe as a unified autonomous operating model for financial services organisations.
Under the arrangement, BUSINESSNEXT’s customer-facing platforms will work alongside ServiceNow’s Financial Services Operations (FSO) platform.
BUSINESSNEXT will continue to manage customer acquisition, engagement and real-time customer intelligence, while ServiceNow’s platform will orchestrate middle- and back-office functions, including case management, complaints handling and agentic AI workflows.
The objective is to eliminate fragmented workflows and create a connected operational environment across financial institutions by bringing customer intelligence and operational execution together within a single workflow. The companies said the approach will help banks and insurers automate business processes while maintaining regulatory controls.
According to ServiceNow, financial institutions are entering a new phase of AI adoption.
“India’s financial services sector is at an inflection point — institutions are moving from digital experimentation to full-scale AI-led operations,” said Kulmeet Bawa, group vice president and managing director, India & SAARC, ServiceNow.
“ServiceNow’s investment in…
Read More: ServiceNow backs BUSINESSNEXT with USD 40 million to advance AI-led banking
