Published : 3 hours ago, on
Rob Paisley, Strategic Industry Director, Global Team Lead,SS&C Blue Prism
In a world gripped by economic uncertainty, financial services (FSI) organisations face a stark choice: evolve or be left behind. With inflationary pressures mounting, regulations tightening, and customer expectations shifting faster than ever, the financial sector is at a turning point.
But amid this turbulence, one thing is clear: intelligent automation (IA) and artificial intelligence (AI) are no longer optional—they’re now essential. As markets fluctuate, AI is stepping up to drive operational resilience, enabling financial firms to anticipate market shifts, safeguard assets, and streamline operations.
The numbers paint a complex picture.
The latest figures from the European Central Bank show that the financial outlook for the broader Euro area in the first quarter of 2025 is cautiously optimistic, with the region expecting modest recoveries after challenging economic periods in 2023 and 2024.
Europe expects a modest recovery, the U.S. economy is slowing, and Asia-Pacific remains a beacon of strong demand. Key drivers include easing inflation and resilient wage growth in each region as consumer spending is expected to remain relatively strong.
Despite optimism in pockets of the global economy, challenges such as continued geopolitical tensions and supply chain disruptions are still causing uncertainty. Yet, those leveraging AI are not merely weathering the storm, they’re thriving.
How is this possible? Research from our latest Total Economic Impact™ (TEI) study conducted by Forrester Consulting shows that 76% of organisations surveyed expect to see a positive impact on business growth in the next two years from their intelligent automation program.
We expect that savings from full-time equivalent reductions or operational efficiency gains will play a part in this growth. However, there is much more to it than that. Where the magic happens is when IA significantly enhances operations, helping organisations become much more effective at releasing improved products, attracting new business and, ultimately, growing revenue.
Disruptors, efficiency and metrics driving innovation
First impressions and the early stages of the experience journey are essential to growth and winning new customers. Whereas once, banking customers were for life. Now, they’re as happy to leave as they are signing up
When it comes to shopping around for a bank or financial services…
Read More: How IA Is Turning Challenges to Sustained Growth for Financial Services
