Capital One Financial Corporation (NYSE:COF) is one of the undervalued large cap stocks to buy. On April 1, Capital One Shopping, a subsidiary of Capital One Financial Corporation (NYSE:COF), entered a new distribution partnership with CardCash, the discounted gift card platform owned by Giftify, Inc. (NASDAQ:GIFT). The deal allows CardCash’s inventory of discounted gift cards to be available to Capital One Shopping’s US users.
Capital One Shopping is a free browser extension and mobile app that automatically finds deals, applies coupon codes, and earns users cash back at checkout. The partnership plugs CardCash into the platform’s reach at exactly the moment users are ready to spend, noted Giftify in a press release.
Giftify detailed in the release that the agreement runs from April 1 to June 30, 2026. It added that CardCash’s insertion into Capital One Shopping is structured as a flat fee plus commission, which means Capital One Shopping participates in performance-based upside tied to actual CardCash sales, rather than a fixed fee only.
The deal is facilitated through the Rakuten affiliate network, which Giftify said is already a top-performing channel for CardCash in 2026. The company expects the partnership to generate strong year-over-year growth in both net sales and average order value.
From Capital One Shopping’s perspective, the partnership adds another savings layer for its users beyond coupons and cash back. It lets them access gift cards at a discount before completing a purchase and deepens the platform’s value proposition as a one-stop savings tool.
Giftify CEO Ketan Thakker said Capital One Shopping reaches exactly the type of consumer CardCash targets, that is, value-oriented shoppers actively looking to save. He described getting CardCash in front of them at the point of purchase as a natural fit.
Capital One Financial Corporation (NYSE:COF) is a financial services holding company. It provides banking and lending products, including credit and debit cards, consumer and commercial loans, deposit accounts, and treasury management services.
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