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Experian’s data-driven solutions help retail banks uncover deeper customer insights and make more informed business decisions.Costa Mesa TodayExperian, the global information services company, has been named the winner of the Best Overall Strategy award in the inaugural Retail Banking Analytics50 2025 report published by Chartis Research. The award recognizes Experian’s innovative approach to delivering data-driven solutions that help retail banks better understand and serve their customers.
Why it matters
The Retail Banking Analytics50 report highlights the top 50 analytics and data solution providers in the retail banking industry, making this a prestigious accolade that showcases Experian’s leadership in the space. As banks increasingly rely on advanced analytics to drive strategic decision-making and improve customer experiences, Experian’s recognition demonstrates its ability to deliver cutting-edge solutions that meet the evolving needs of the retail banking sector.
The details
Experian was selected for the Best Overall Strategy award based on its comprehensive suite of retail banking data and analytics offerings. This includes solutions for customer segmentation, credit risk modeling, fraud detection, and personalized product recommendations. The company’s focus on integrating alternative data sources and leveraging emerging technologies like machine learning has enabled retail banks to uncover deeper customer insights and make more informed business decisions.
- Experian was named the winner of the Best Overall Strategy award in the inaugural Retail Banking Analytics50 2025 report, published on April 9, 2026.
The players
Experian
A global information services company that provides data and analytical tools to businesses and consumers.
Chartis Research
A leading provider of research and advisory services for the global financial technology industry.
What they’re saying
“We are honored to be recognized by Chartis Research for our innovative approach to delivering data-driven solutions that help retail banks better understand and serve their customers.”
— Craig Boundy, Chief Executive Officer, Experian North America
What’s next
Experian plans to continue investing in its retail banking data and analytics capabilities to help financial institutions stay ahead of the curve and meet the evolving needs of their customers.
The takeaway
Experian’s recognition as the winner of the Best Overall Strategy award in the inaugural Retail Banking Analytics50 report underscores its position as a leading provider of innovative data and analytics solutions for the retail banking industry. This achievement highlights the company’s ability to deliver cutting-edge tools that enable banks to make…
Read More: Experian Wins Top Strategy Award in Retail Banking Analytics50


