Businesses are finding a tariff workaround: the first sale rule

Businesses are finding a workaround to minimize the most significant hit from tariffs, using a decades-old piece of legislation known as the “first sale rule.”

Within U.S. customs law, the first sale rule allows U.S. importers to use the price of the first sale in a number of transactions to calculate customs duties.

For instance, a Chinese manufacturer sells a t-shirt to a Hong Kong vendor for $5. That Hong Kong vendor then sells the t-shirt to a U.S. retailer for $10. That U.S. retailer then sells the t-shirt to consumers for $40.

Under the first sale rule, the U.S. retailer can pay the import duty on the initial $5 price of the good, rather than the vendor’s inflated $10, thus stripping out the cost associated with the middleman’s profit.

“What the rules allow you to do is use that initial sales price from the factory to the vendor to determine the final duty price,” Brian Gleicher, senior lawyer and member at Miller & Chevalier Chartered, told CNBC over the phone.

The first sale rule has been around since 1988, but gained renewed attention under U.S. President Donald Trump’s first administration and, now, during his latest tariff regime.

“When the first administration had 25% tariffs [on China in 2018], that’s when we started getting calls. Now with the new tariffs, the first sale rule has started coming up again,” Sid Paruthi, partner at U.S. consulting firm Moss Adams, said over video call.

“It’s been around for a very long time but … everybody’s beginning to explore it with more interest,” Gleicher said.

Here are the criteria businesses must fulfil to apply the rule:

• There must be at least two sales involved: One from an overseas producer and one or more from an intermediary
• The sales must be carried out at arm’s length by independent and totally unrelated parties
• There must be proof that the item was destined for the U.S., rather than simply ending up there
• There must be documentation of the first sale price

For some companies, that can be easier said than done.

Typically, the default duty imposed by U.S. customs is based on the import price of a good, putting the burden of proof on the importer to demonstrate the initial cost of that item. That may not always be something a vendor is willing to reveal.

“If you’re an importer, you need to get that first sale price. You need to have the data,” Gleicher said. “Vendors may not want to give that information.”

Rich Taylor, a corporate business development consultant based in Chinese hub Ningbo who has been advising Fortune 500 companies on the first sale rule since Trump’s first term, noted “there has to be a level of trust between all parties” because of the risks involved.

Nevertheless, the additional complexities can be worthwhile,…