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Gold has long been known for its enduring strength as a store of value, especially during times of inflation. And, it often serves as a portfolio diversifier and a safe-haven asset amid economic uncertainty. Unsurprisingly, these gold benefits can be particularly attractive for seniors and older adults who are looking to safeguard their retirement savings and reduce their overall risk.
That appeal has only grown after gold’s remarkable price surge in 2024 and its continued climb so far in 2025 — with prices rising nearly 26% so far this year. While prices have dipped slightly since reaching an all-time high price of $3,441.13 per ounce in April, the precious metal’s value remains historically strong.
Gold’s soaring price presents a tricky choice for seniors who are trying to decide whether to invest in gold. On one hand, the recent surge demonstrates gold’s stability amid global conflicts and economic uncertainty. On the other hand, gold’s current price may leave seniors wondering whether it’s the right time to buy.
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Why seniors should still invest in gold with the price high
Seniors may benefit from putting money into gold if their goal is to protect their portfolio rather than focusing on aggressively growing the value. As Patrick Huey, principal advisor at Victory Independent Planning, points out, gold investment isn’t about chasing significant gains but rather should focus on diversifying and reducing risks. He says his firm allocated a small portion of client portfolios to the SPDR Gold Shares ETF (GLD) at the end of January, not as a reaction to headlines or a bet on big returns, but as a tactical move to manage risk.
“Gold’s true value in a portfolio is not as a ticket to sudden riches, but as a hedge: a way to offset volatility and diversify exposure when the world feels more anxious than assured,” says Huey. “Think of gold as the raincoat in your closet — not something you plan your wardrobe around, but something you’re grateful to have when the skies get stormy.”
That kind of stability can be especially important for retirees and those whose investment timeline may not be long enough to comfortably recover from a sharp downturn. During the 2008 financial crisis, for example, gold rose about 8% while the S&P 500 plummeted more than 38%, according to MacroTrends.
Find out how gold could benefit your investment portfolio now.
Why seniors shouldn’t invest in gold with the price high
While gold’s recent rally has sparked renewed interest in the yellow metal, seniors may want to take caution and avoid jumping in too…
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